Case Studies

Discover some of the success stories where we’ve helped our clients overcome diverse challenges and achieve their goals.

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Growth

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Product

69

Strategy

42
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Growth Product

Growth of Santander Open Academy metrics through experimentation.

In collaboration with the Bank's teams, we are working on a continuous improvement process to optimize conversion funnels and reduce user drop-off in critical parts of the navigation. Through iterations based on user behavior and motivation, experiments have been continuously launched to incrementally improve accessibility, experience and navigation.

Growth Product

Continuous e-commerce optimization of a QSR using Agile methodology.

We created a proprietary framework that united multidisciplinary teams to optimize Telepizza's digital assets, continuously launch AB experiments from a prioritized backlog and improve the platform in the short and long term, achieving standardization of processes and greater user knowledge.

Growth Product

A product and growth team for the growth of Santander Universities’ digital platforms.

We collaborate with Banco Santander and Santander Universities in the growth and impact of the Santander Open Academy and Santander X platforms by optimizing processes and improving the digital experience. We work with a growth-oriented team to improve user acquisition, platform performance, elevating the digital experience and driving engagement.

Growth Product

Digital Shopping Experience Enhancement and Design System support.

Integrated in Obramat's Digital team, we support in the redesign of digital tools that improve the shopping experience. Some of the specific functions we perform include the complete audit of the digital channel, the redesign of screens and flows to optimize business KPIs. Likewise, we support the global team in the creation of a Design System focused on the continuous improvement of conversion and the fulfillment of objectives.

Growth

Generation of ecommerce performance improvement hypotheses under CRO strategy.

Based on qualitative interviews with customers and behavioral analytical information, we proposed a backlog of hypotheses for improving KPIs to increase CLTV.

Growth

Improvement plan, use and conversion of digital platforms of a B2B company.

We implemented in Fluidra a continuous improvement methodology based on data, optimizing markets and stores through CRO methodologies: we defined KPIs, created a tracking dashboard and optimized the use of tools... building an A/B testing plan.

Growth Strategy

CRO strategy and ecommerce performance improvement.

We accompanied the brand's ecommerce team in improving the platform's business KPIs by designing and executing a CRO strategy for the fragrance and fashion categories.

Growth

CRO strategy and performance improvement of Carolina Herrera’s ecommerce.

Through the design and execution of a CRO strategy for the fragrance, makeup and fashion categories, we accompanied Carolina Herrera's ecommerce team in improving the platform's business KPIs.

Growth

Process of experimentation and continuous improvement of the digital experience of a global hotel company.

Evolving the CRO approach with business analytics and usability data, we coordinate the project from the approach to the execution of experiments, aligning with the client's internal teams, seeking a positive impact on platform metrics, ensuring integration with business objectives and continuous adaptation to site changes.

Growth

A team for the optimization process and continuous improvement in the design of the room booking engine of a digital hotel platform.

Tribal WW has participated within the Digital Experience team of a hotel chain in the behavioral analysis, user research, solution design and A/B Testing approach to improve the performance of the booking and contracting engine in its digital platform at a global level.