Case Studies Discover some of the success stories where we’ve helped our clients overcome diverse challenges and achieve their goals. Filter Growth 24 Select all 24 Conversion Rate Optimization (CRO/CXO) 11 Digital Analytics & Dashboards 8 Growth Oriented Team 7 Personalization, CRM & Marketing Automation 10 Product Management 1 Product 71 Select all 71 Conceptualization & Product Design (UX) 54 Consulting and diagnosis of digital products or services 25 Content strategy 8 Design Ops 5 Design systems 16 Digital Branding 3 Product Teams 1 Strategy 45 Select all 45 Activation & Go to market strategy 12 Customer Experience 16 Customer relationship models 15 Design Sprints 5 Digitalization & Omnichannel 16 Insights 19 Strategic alignment 12 Strategic innovation 5 Value proposition 11 Show results Remove filters Services Growth Product Strategy Seleccionar Growth Product Strategy Filters Industries All Foodservice & QSR Mobility Education Industry & Resources Consumer Goods (FMCG) Retail Telecommunications Travel & Tourism Healthcare Banking & Insurance Insights 19 Selected cases Product Strategy Redesign of app to improve customer engagement The company aimed to increase the CLTV of its customers by increasing customer loyalty. To do so, we assisted the digital product team in a research process with real estate buyers. With what we learned from that research, we defined a design strategy, worked through a series of joint ideation and prioritization meetings, and defined the key flows and screens of the application. Get in touch Strategy Collaboration in the development of the CX team. Under the leadership of Leroy Merlin's Customer Experience team, we work to support them with a series of profiles that help them accelerate the implementation of specific initiatives to improve the omnichannel experience of the company's customers. Get in touch Product Strategy Redefining the ordering system of a QSR group by analyzing employee and customer experience. As part of an internal technological transformation process, we participated in a design process to improve the ordering experience in store, ecommerce and call center. We created a digital ordering experience for internal and customer tools, an intuitive implementation aligned with the company's strategy, generating a transversal and coherent experience in all markets and brands. Get in touch Strategy Research for the definition of the new brand positioning. We supported Merlin Properties in the brand repositioning process through qualitative research with the company's top executives in order to find a positioning space in line with the strategy for the coming years. Get in touch Growth Strategy Mapping and optimization of the end-to-end recruitment process for a global digital university. Together with the team of the International University of Valencia (VIU), we reviewed and mapped their student recruitment process with a methodological approach looking for quick wins and to standardize improvements for all programs. Focusing on user experience and personalization, the project maps the recruitment and information process through campaigns, applications, admissions interviews... with current and future technological capabilities, to detect areas of improvement and opportunities, contrasted with the real needs of students. Get in touch Strategy Analysis, strategy and implementation roadmap for the improvement of the in-station customer experience of a car rental company. Through an agile and collaborative approach, we work with Europcar's global CX team to redefine and drive their customer experience. This process included extensive research, conceptualization of experience axes, identification of customer behaviors and implementation of proof-of-concepts in three markets. The result is an innovation framework and implementation guidelines to ensure a consistent brand experience globally. Get in touch Growth Strategy Redefining the cruise line traveler experience to maximize customer lifetime value. In an agile project with different phases, a roadmap was developed for Pullmantur's Digital Transformation and Customer Experience area, with phases of immersion, definition and prioritization of initiatives, and the implementation of use cases in Salesforce Marketing Cloud as quick wins for immediate improvement, achieving a single vision of the customer throughout the company. Get in touch Strategy Identification of growth opportunities in the digital channel with professional audiences. We collaborated with Obramat's client, ecommerce and omnichannel teams to identify growth opportunities by understanding and activating the role of the digital channel in professional audiences. Strategic project that included customer research, mapping of a Blueprint integrating data and internal capabilities, and the ideation and prioritization of improvement initiatives based on business criteria and needs of professional shoppers. Get in touch Strategy Omnichannel strategy design for Europe to improve the relationship with doctors and nurses. In collaboration with various stakeholders of one of the largest pharmaceutical companies in the world, we worked on the design of a relational strategy based on the in-depth knowledge of medical professionals. The project included the characterization of attitudinal profiles, the design of actionable customer journeys and the elaboration of a communication playbook with key messages and relevant channels. Get in touch Strategy Research to understand the process of program search and selection by potential students. We conducted qualitative research in five countries to understand the motivations and the process of searching and choosing a specific training center and program by a sample of different profiles of potential students in order to design the site to optimize the number of leads. Get in touch Strategy Research for the design of a digital service for business owners. We assisted the Ingenico team in the design and execution of a research project in five countries in order to lay the foundations of a relationship between the company and its customers based on the digital channel. Get in touch Product Strategy Optimization of the recruitment process from a qualitative perspective of a leading educational institution. Through qualitative research, we helped the IE (Instituto de Empresa) marketing and sales team to optimize the student recruitment process by identifying aspects that would improve navigation and awareness of IE's value proposition. Get in touch Strategy Research for the launch of a new product. We designed and carried out a qualitative research with snack consumers to help one of Grefusa's brands in the positioning and launching strategy of a new product. Get in touch Strategy Identification of areas for improvement in the online shopping experience. Design and development of a qualitative research with fashion shoppers identifying potential improvements in navigation that would translate into concrete design actions. Get in touch Strategy Analysis and roadmap for the multilingual strategy of an insurance company. We help build a criteria and define a roadmap that enhances an insurer's customer experience through language adaptation of touch points. Through a thorough analysis of the market, legislation, technology and existing assets, we identify the priority languages and the actions needed to align customer needs with the company's vision, ensuring a realistic and ambitious plan. Get in touch Strategy Enrichment and validation of the Value Proposition of a health policy based on Telemedicine. We incorporated new growth vectors and validated the value offer of DKV's Personal Doctor product. Through the deconstruction and reconstruction of the product, we created Lo-Fi prototypes that were validated with potential customers and sales channels, ensuring a successful launch aligned with market needs. Get in touch