Case Studies Discover some of the success stories where we’ve helped our clients overcome diverse challenges and achieve their goals. Filter Growth 24 Select all 24 Conversion Rate Optimization (CRO/CXO) 11 Digital Analytics & Dashboards 8 Growth Oriented Team 7 Personalization, CRM & Marketing Automation 10 Product Management 1 Product 71 Select all 71 Conceptualization & Product Design (UX) 54 Consulting and diagnosis of digital products or services 25 Content strategy 8 Design Ops 5 Design systems 16 Digital Branding 3 Product Teams 1 Strategy 45 Select all 45 Activation & Go to market strategy 12 Customer Experience 16 Customer relationship models 15 Design Sprints 5 Digitalization & Omnichannel 16 Insights 19 Strategic alignment 12 Strategic innovation 5 Value proposition 11 Show results Remove filters Services Growth Product Strategy Seleccionar Growth Product Strategy Filters Industries All Foodservice & QSR Mobility Education Industry & Resources Consumer Goods (FMCG) Retail Telecommunications Travel & Tourism Healthcare Banking & Insurance Activation & Go to market strategy 12 Selected cases Product Design evolution of Universia’s new brand identity. Together with the Bank, we collaborated in the construction of the value offer and key benefits: new brand identity, evolution, visual identity, communication codes, verbal identity, digital design system, global communication manuals and toolkit, and channel strategy. Get in touch Growth Strategy Mapping and optimization of the end-to-end recruitment process for a global digital university. Together with the team of the International University of Valencia (VIU), we reviewed and mapped their student recruitment process with a methodological approach looking for quick wins and to standardize improvements for all programs. Focusing on user experience and personalization, the project maps the recruitment and information process through campaigns, applications, admissions interviews... with current and future technological capabilities, to detect areas of improvement and opportunities, contrasted with the real needs of students. Get in touch Strategy Analysis, strategy and implementation roadmap for the improvement of the in-station customer experience of a car rental company. Through an agile and collaborative approach, we work with Europcar's global CX team to redefine and drive their customer experience. This process included extensive research, conceptualization of experience axes, identification of customer behaviors and implementation of proof-of-concepts in three markets. The result is an innovation framework and implementation guidelines to ensure a consistent brand experience globally. Get in touch Strategy Definition of value proposition and roadmap for the implementation of EAE Madrid initiatives. We collaborated with the EAE Madrid team in the definition of its value proposition and the attributes that should support it, as well as in the design of a plan of specific initiatives aligned with that proposition that would help in its activation and evolution for the coming years. Get in touch Strategy Analysis and roadmap for the multilingual strategy of an insurance company. We help build a criteria and define a roadmap that enhances an insurer's customer experience through language adaptation of touch points. Through a thorough analysis of the market, legislation, technology and existing assets, we identify the priority languages and the actions needed to align customer needs with the company's vision, ensuring a realistic and ambitious plan. Get in touch Strategy Enrichment and validation of the Value Proposition of a health policy based on Telemedicine. We incorporated new growth vectors and validated the value offer of DKV's Personal Doctor product. Through the deconstruction and reconstruction of the product, we created Lo-Fi prototypes that were validated with potential customers and sales channels, ensuring a successful launch aligned with market needs. Get in touch Strategy Refinement, strategic alignment and evolution of the value proposition of a disruptive product of an insurer. We analyzed and refined the value proposition of DKV's Famedic product, creating a new 2.0 proposal that improves its efficiency and positioning. Through a new sales narrative and recruitment strategy, we validated the hypothesis with customers and stakeholders, establishing the product roadmap for the coming years. Get in touch Strategy Challenging assumed knowledge about customers captured by digital channel to elevate its impact on a health insurance company. In order to understand and challenge assumed commercial biases, we delved into the behavior of customers according to different digital sales channels, their offers, on boarding, expectations and specific customer value. Together with the insurer, we built a new definition of the importance of this customer typology, established a roadmap of more than 30 initiatives and opportunities to improve the segment's impact on the company's customer portfolio in terms of acquisition, on boarding and retention. Get in touch Strategy Design of a plan to improve the attraction and loyalty of foreign clients of an insurance company. We collaborated with an insurance company in the design of a methodology to identify and implement initiatives to maximize the CLTV of their foreign clients. Through interviews, data analysis and co-creation sessions, we structured and prioritized initiatives to improve the acquisition, recruitment, experience, loyalty and retention of this segment, ensuring a stronger and more personalized relationship. Get in touch Strategy Reconstruction of an internal Operational Model to work on the Customer Relationship Strategy of an insurance company. We analyzed and mapped all the company's communications to build a new annual vision for each segment and a transversal operating model. We implemented a technological tool to coordinate different areas of the company and prioritize actions according to the objectives of the Customer Program, led by the Transformation Office as a key pillar in the Customer Experience. Get in touch Strategy Redefinition of customer loyalty strategy for a health insurance company. We collaborated with DKV's Strategic Marketing team in the evolution of the overall customer engagement strategy through the analysis of current strategy, customer segmentations, journeys and omnichannel communications and current automations. Get in touch Strategy Entry strategy to the digital sales channel in Central America for an agricultural inputs corporation. We helped Disagro, a leader in the agricultural inputs market in Central America, to define its strategy to improve the relationship with its distribution channel through digitalization, in a process that included research, definition of the value proposition, design and technological development of the digital product, as well as the development of a new brand and its go to market strategy. The result is a platform called Cambiagro that is integrated into the company's value proposition and services. Get in touch