1.0Tribal WW Spainhttps://www.tribalworldwide.es/en/Gonzalo Sánchezhttps://www.tribalworldwide.es/en/author/gonzalo-sanchez/Implementation of initiatives to improve student recruitment through the personalization and automation of a digital native university. - Tribal WW Spainrich600338<blockquote class="wp-embedded-content" data-secret="t3R2PmXoXB"><a href="https://www.tribalworldwide.es/en/projects/travel-tourism-22/">Implementation of initiatives to improve student recruitment through the personalization and automation of a digital native university.</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.tribalworldwide.es/en/projects/travel-tourism-22/embed/#?secret=t3R2PmXoXB" width="600" height="338" title="“Implementation of initiatives to improve student recruitment through the personalization and automation of a digital native university.” — Tribal WW Spain" data-secret="t3R2PmXoXB" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script>
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https://www.tribalworldwide.es/wp-content/uploads/2025/04/138-Viu.jpg822616With a user-centric approach and message personalization, a roadmap was developed to strengthen the connection with students through orchestration and automation of the process. The project included the synchronization of technology platforms for the creation of personalized journeys and other actions from a prioritized backlog with a dedicated Growth team.