Case Studies

Discover some of the success stories where we’ve helped our clients overcome diverse challenges and achieve their goals.

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Growth

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Product

71

Strategy

45
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Product

Integration of APIs in a SaaS for tree management in large cities.

Definition of the optimal way to integrate a series of external API functionalities through analysis, research and functional audit to minimize the impact derived from the integration and with the objective of generating scalability, offering long-term software growth potential and enriching the user experience in an efficient way.

Product

Creation of a design system for Arbomap, a platform for tree management by municipalities.

Analysis and understanding of the needs of the digital product to generate a new design system to improve the functionality and usability of the product, and optimize efficiency in processes, costs, communication with development and go to market.

Product

Design of SaaS application for tree management in large cities.

Definition and design of digital product, both functional and visual, of Arbomap, software used by different profiles of municipalities and contractors that ensures the good condition and optimal management of trees in large cities.

Product

Website redesign for a future amusement park.

We redesigned the website to focus on a more focused experience for potential amusement and leisure park attendees. The process included analyzing the current digital product, developing a new sitemap, and creating prototypes and designs.

Strategy

Research for the definition of the new brand positioning.

We supported Merlin Properties in the brand repositioning process through qualitative research with the company's top executives in order to find a positioning space in line with the strategy for the coming years.

Growth Strategy

Mapping and optimization of the end-to-end recruitment process for a global digital university.

Together with the team of the International University of Valencia (VIU), we reviewed and mapped their student recruitment process with a methodological approach looking for quick wins and to standardize improvements for all programs. Focusing on user experience and personalization, the project maps the recruitment and information process through campaigns, applications, admissions interviews... with current and future technological capabilities, to detect areas of improvement and opportunities, contrasted with the real needs of students.

Product

Redesign of a web platform to maximize the recruitment of a University.

Support to the marketing and commercial team in the redesign and development of the website of the Universidad Pontificia de Salamanca (UPSA) in order to optimize its performance as a tool to attract potential students.

Strategy

Order journey mapping and QSR performance roadmap.

As part of Telepizza's digital transformation process, an “as is” mapping of the omnichannel user experience was carried out to develop a new relationship model. As a global partner, we worked on the digital CX vision, the blueprint and customer journey mapping, identifying opportunities and initiatives to improve the customer experience and align it with the company's strategic plan.

Product Strategy

Redefining the Role of the Digital Channel for a Global Telco in B2B.

We conducted a deep analysis of the internal and external needs of a global company in the Telco sector, mapping the customer journey and redefining the end-to-end digital platform and experience. We defined a strategy, created a design system, built a technological platform and redefined commercial content, integrating Pardot for lead scoring and processing.

Product

Ecommerce design.

We supported Sulion's team in the design of an ecommerce platform for ventilation and lighting products for an European market.

Product Strategy

Redesign of private area for installers.

Based on a research process to identify friction points in the current web, we defined an user experience that would meet the needs and expectations of users, validating the proposed solution and aligning its viability with the technology team.

Product

Creation of an App for Installers.

Defined and designed a mobile application to enhance the experience of SIMON's product installers. The project focused on delving into the needs, preferences and constraints of this segment, with the objective of strengthening SIMON's position in the market and expanding its digital ecosystem.

Product

Redesign of private area for distributors.

Definition together with SIMON's team of the company's private area of professional customers, focusing on viable solutions for the real needs of distributors. The process included the alignment of different internal business areas and the design of a digital product whose user experience was validated in an agile and iterative way by real users.

Strategy

Redesign of the digital ecosystem roadmap.

In collaboration with SIMON's team, and with the objective of aligning its digital ecosystem with the company's strategy, we conducted an operational audit and a competitive analysis to define a strategic roadmap, viable and grounded, that will guide the evolution and growth of SIMON's digital assets in the short, medium and long term.

Product Strategy

Redefining Universia: value offer, positioning and construction of a new digital experience.

We collaborated with the Bank's team in the conceptualization and launch of Universia's new value offer, transferring its new approach to employability in the evolution of branding and a new digital platform with new functionalities.

Growth Strategy

Ideation and construction of use cases for the implementation of Salesforce in the digital platforms of Santander Universities to improve user value.

We collaborate with the digital experience team in the ideation, mapping and documentation of use cases, prioritizing the most relevant to implement in the short term, evaluating their impact on the business, technical feasibility and value for the user, in order to enhance innovation and improve the user experience in all phases of the Journey.