Case Studies

Discover some of the success stories where we’ve helped our clients overcome diverse challenges and achieve their goals.

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Growth

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Product

71

Strategy

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Growth Product

Growth of Santander Open Academy metrics through experimentation.

In collaboration with the Bank's teams, we are working on a continuous improvement process to optimize conversion funnels and reduce user drop-off in critical parts of the navigation. Through iterations based on user behavior and motivation, experiments have been continuously launched to incrementally improve accessibility, experience and navigation.

Growth Product

Continuous e-commerce optimization of a QSR using Agile methodology.

We created a proprietary framework that united multidisciplinary teams to optimize Telepizza's digital assets, continuously launch AB experiments from a prioritized backlog and improve the platform in the short and long term, achieving standardization of processes and greater user knowledge.

Product Strategy

Conceptualization of a digital platform for medical professionals based on a new standard of content consumption.

We designed an on-demand content platform for a global pharmaceutical company and defined an implementation roadmap. The result is a platform that reinvents the relationship with medical professionals through a personalized experience based on the construction of new content formats.

Product

Integration of APIs in a SaaS for tree management in large cities.

Definition of the optimal way to integrate a series of external API functionalities through analysis, research and functional audit to minimize the impact derived from the integration and with the objective of generating scalability, offering long-term software growth potential and enriching the user experience in an efficient way.

Product

Design of SaaS application for tree management in large cities.

Definition and design of digital product, both functional and visual, of Arbomap, software used by different profiles of municipalities and contractors that ensures the good condition and optimal management of trees in large cities.

Product

Website redesign for a future amusement park.

We redesigned the website to focus on a more focused experience for potential amusement and leisure park attendees. The process included analyzing the current digital product, developing a new sitemap, and creating prototypes and designs.

Product

Designing a digital platform for the content of a national electricity regulator.

We designed a digital platform for the British electricity regulator, Elexon, with the aim of improving access to complex legal and regulatory information for the professional market and improving efficiency in dealing with queries.

Growth

Implementation of initiatives to improve student recruitment through the personalization and automation of a digital native university.

With a user-centric approach and message personalization, a roadmap was developed to strengthen the connection with students through orchestration and automation of the process. The project included the synchronization of technology platforms for the creation of personalized journeys and other actions from a prioritized backlog with a dedicated Growth team.

Growth Strategy

Mapping and optimization of the end-to-end recruitment process for a global digital university.

Together with the team of the International University of Valencia (VIU), we reviewed and mapped their student recruitment process with a methodological approach looking for quick wins and to standardize improvements for all programs. Focusing on user experience and personalization, the project maps the recruitment and information process through campaigns, applications, admissions interviews... with current and future technological capabilities, to detect areas of improvement and opportunities, contrasted with the real needs of students.

Product

Redesign of a web platform to maximize the recruitment of a University.

Support to the marketing and commercial team in the redesign and development of the website of the Universidad Pontificia de Salamanca (UPSA) in order to optimize its performance as a tool to attract potential students.

Product Strategy

Redefining the Role of the Digital Channel for a Global Telco in B2B.

We conducted a deep analysis of the internal and external needs of a global company in the Telco sector, mapping the customer journey and redefining the end-to-end digital platform and experience. We defined a strategy, created a design system, built a technological platform and redefined commercial content, integrating Pardot for lead scoring and processing.

Product

Ecommerce design.

We supported Sulion's team in the design of an ecommerce platform for ventilation and lighting products for an European market.

Product Strategy

Redesign of private area for installers.

Based on a research process to identify friction points in the current web, we defined an user experience that would meet the needs and expectations of users, validating the proposed solution and aligning its viability with the technology team.

Product

Creation of an App for Installers.

Defined and designed a mobile application to enhance the experience of SIMON's product installers. The project focused on delving into the needs, preferences and constraints of this segment, with the objective of strengthening SIMON's position in the market and expanding its digital ecosystem.

Product

Redesign of private area for distributors.

Definition together with SIMON's team of the company's private area of professional customers, focusing on viable solutions for the real needs of distributors. The process included the alignment of different internal business areas and the design of a digital product whose user experience was validated in an agile and iterative way by real users.

Product

Redesign of the digital experience of Santander X.

We redesigned the digital experience of SantanderX aligning it with the new strategic proposal and user needs detected from the research.