Case Studies

Discover some of the success stories where we’ve helped our clients overcome diverse challenges and achieve their goals.

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Growth

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Product

71

Strategy

45
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Product

Redesign of the B2B Terminal Management Tool for large accounts.

In collaboration with the Key Accounts team, we supported and redesigned Ingenico's internal international key account terminal management tool to facilitate the management of a large volume of terminals based on previous research.

Product Strategy

Optimization of the recruitment process from a qualitative perspective of a leading educational institution.

Through qualitative research, we helped the IE (Instituto de Empresa) marketing and sales team to optimize the student recruitment process by identifying aspects that would improve navigation and awareness of IE's value proposition.

Product

Pool configurator within a digital ecosystem of services.

We implemented a new user experience for the pool configurators of the Fluidra ecosystem, taking advantage of a technological migration. We accompanied the team in the definition of technical requirements and led the design of a complete experience for professional and end users.

Product

Design of a Media Center and documentation repository in a global company.

We designed a Media Center on the Fluidra PRO platform, facilitating the consumption of information and improving the search, filtering and downloading of documents. The result is an improved user experience, a growing digital ecosystem and the importance of technological alignment and documentation for the success of the project.

Growth

Improvement plan, use and conversion of digital platforms of a B2B company.

We implemented in Fluidra a continuous improvement methodology based on data, optimizing markets and stores through CRO methodologies: we defined KPIs, created a tracking dashboard and optimized the use of tools... building an A/B testing plan.

Product

Definition of the Experience of several brands in a unified digital platform.

We addressed the challenge of establishing a robust platform for Fluidra, unifying the experiences of its different brand websites without forgetting the peculiarities of each country and specific target. We conducted a complete study and audit, documenting detailed and prioritized functionalities.

Product

Redesign of EAE Madrid’s digital platform aligned with new value proposition.

Aligned with the EAE Madrid team, we redesigned the new architecture of the business school's web platform to clearly transmit the new value proposition in order to maximize the attraction of potential students.

Growth Strategy

CRO strategy and ecommerce performance improvement.

We accompanied the brand's ecommerce team in improving the platform's business KPIs by designing and executing a CRO strategy for the fragrance and fashion categories.

Growth

Definition and prioritization of use cases for the automation of customized communications.

We design customized customer journeys use cases to generate engagement with different customer segments in DKV. Through in-depth business research and communications analysis, we optimize current plans and create segmented communications strategies, integrating new proposals and reinforcing customer loyalty through personalized points and triggers.

Product

Design of a B2B direct selling solution in an industrial environment.

We defined, designed and developed the strategy, the design system and the digital product of an application for the direct sale of agricultural inputs based on previous research and using agile methodologies such as Design Sprints.

Growth

Collaboration in optimizing the commercial performance of digital assets.

By analyzing user behavioral data, we assist the marketing team in the generation and implementation of proposals to improve the ability to attract new customers from various digital assets.

Growth

Design of an Online Advertising System for time optimization.

We implemented a new work methodology in creative teams to streamline processes and improve the quality of deliverables and digital production with technical knowledge and organizing a system based on shared libraries. Once the design system was developed, we integrated it into the Online Communication System to meet all the optimization objectives of a financial institution.

Growth

CRO strategy and performance improvement of Carolina Herrera’s ecommerce.

Through the design and execution of a CRO strategy for the fragrance, makeup and fashion categories, we accompanied Carolina Herrera's ecommerce team in improving the platform's business KPIs.

Growth

Process of experimentation and continuous improvement of the digital experience of a global hotel company.

Evolving the CRO approach with business analytics and usability data, we coordinate the project from the approach to the execution of experiments, aligning with the client's internal teams, seeking a positive impact on platform metrics, ensuring integration with business objectives and continuous adaptation to site changes.

Growth

A team for the optimization process and continuous improvement in the design of the room booking engine of a digital hotel platform.

Tribal WW has participated within the Digital Experience team of a hotel chain in the behavioral analysis, user research, solution design and A/B Testing approach to improve the performance of the booking and contracting engine in its digital platform at a global level.

Growth

Definition of new relationship models and journeys through Marketing Cloud for a pet food company.

We help define the digital experience of a food company for its future online sales, helping in the definition of new journeys, campaigns and use cases through Marketing Cloud in collaboration with its technology partners.