Case Studies Discover some of the success stories where we’ve helped our clients overcome diverse challenges and achieve their goals. Filter Growth 24 Select all 24 Conversion Rate Optimization (CRO/CXO) 11 Digital Analytics & Dashboards 8 Growth Oriented Team 7 Personalization, CRM & Marketing Automation 10 Product Management 1 Product 71 Select all 71 Conceptualization & Product Design (UX) 54 Consulting and diagnosis of digital products or services 25 Content strategy 8 Design Ops 5 Design systems 16 Digital Branding 3 Product Teams 1 Strategy 45 Select all 45 Activation & Go to market strategy 12 Customer Experience 16 Customer relationship models 15 Design Sprints 5 Digitalization & Omnichannel 16 Insights 19 Strategic alignment 12 Strategic innovation 5 Value proposition 11 Show results Remove filters Services Growth Product Strategy Seleccionar Growth Product Strategy Filters Industries All Foodservice & QSR Mobility Education Industry & Resources Consumer Goods (FMCG) Retail Telecommunications Travel & Tourism Healthcare Banking & Insurance 107 Selected cases Product Comprehensive redesign of the Santander Open Academy platform for a personalized experience. We collaborated with Santander Scholarships to Santander Open Academy based on its new value proposition: from the structure of the offer to the architecture of the product, focusing on the real needs of the user. Through research, interviews and dynamics with stakeholders, we developed a product strategy that guarantees a personalized and efficient experience. Get in touch Growth Strategy Ideation and construction of use cases for the implementation of Salesforce in the digital platforms of Santander Universities to improve user value. We collaborate with the digital experience team in the ideation, mapping and documentation of use cases, prioritizing the most relevant to implement in the short term, evaluating their impact on the business, technical feasibility and value for the user, in order to enhance innovation and improve the user experience in all phases of the Journey. Get in touch Growth Product A product and growth team for the growth of Santander Universities’ digital platforms. We collaborate with Banco Santander and Santander Universities in the growth and impact of the Santander Open Academy and Santander X platforms by optimizing processes and improving the digital experience. We work with a growth-oriented team to improve user acquisition, platform performance, elevating the digital experience and driving engagement. Get in touch Strategy Analysis, strategy and implementation roadmap for the improvement of the in-station customer experience of a car rental company. Through an agile and collaborative approach, we work with Europcar's global CX team to redefine and drive their customer experience. This process included extensive research, conceptualization of experience axes, identification of customer behaviors and implementation of proof-of-concepts in three markets. The result is an innovation framework and implementation guidelines to ensure a consistent brand experience globally. Get in touch Growth Strategy Redefining the cruise line traveler experience to maximize customer lifetime value. In an agile project with different phases, a roadmap was developed for Pullmantur's Digital Transformation and Customer Experience area, with phases of immersion, definition and prioritization of initiatives, and the implementation of use cases in Salesforce Marketing Cloud as quick wins for immediate improvement, achieving a single vision of the customer throughout the company. Get in touch Product Inspiration as a conversion lever in a retailer’s digital platform in LATAM. We designed a new inspiring shopping experience for a furniture retailer in LATAM, using the Modular Design Sprint methodology. The resulting digital platform facilitates the navigation through the product catalog, offering alternatives and inspiring solutions that increase the diffusion and conversion capacity of the digital catalog. Get in touch Product A new content strategy to elevate the experience of a pharma’s digital platform for physicians. We conducted a comprehensive audit of the content on the Pfizer Pro platform, defining a complete roadmap for future creation and curation. We coordinated conversations with users to understand their needs, audited existing content and established points for improvement. We created a detailed guide for the editorial team and updated the content with best practices. The result is a complete audit document and content guide, adapting modules according to learnings and gaining internal relevance in the sector. Get in touch Product Resideño of the Digital Pro Platform to gain relevance with medical professionals of a pharmaceutical company. We improved the use and recurrence of Pfizer Pro's online platform, specialized in vaccines, gene therapies and other pathologies, by evolving the architecture and content. We conducted an in-depth audit of the platform, understood the limitations of the CMS and designed a new navigation architecture based on physician interviews. We create a robust content strategy, boosting organic visibility and generating contact and business with professional and technical users. Get in touch Growth Product Digital Shopping Experience Enhancement and Design System support. Integrated in Obramat's Digital team, we support in the redesign of digital tools that improve the shopping experience. Some of the specific functions we perform include the complete audit of the digital channel, the redesign of screens and flows to optimize business KPIs. Likewise, we support the global team in the creation of a Design System focused on the continuous improvement of conversion and the fulfillment of objectives. Get in touch Product Redefinition of sales tool and remote assistance to professional buyers. We collaborated with the Obramat team in the definition of a unique tool for the Pro Channel that allows the team to offer fast and personalized attention to remote customers. The process included mapping the customer service experience, identifying improvement points in the Customer Journey and defining key requirements together with the technology team to optimize the creation of quotes and orders. Get in touch Strategy Identification of growth opportunities in the digital channel with professional audiences. We collaborated with Obramat's client, ecommerce and omnichannel teams to identify growth opportunities by understanding and activating the role of the digital channel in professional audiences. Strategic project that included customer research, mapping of a Blueprint integrating data and internal capabilities, and the ideation and prioritization of improvement initiatives based on business criteria and needs of professional shoppers. Get in touch Product Digitalization of the insurance contracting process for seniors. We implemented an insurance calculator designed specifically for seniors, facilitating the quoting and contracting process. We researched their needs and expectations, and designed an accessible and usable tool, validating the solution with real users. Get in touch Product Optimization of a Home Insurance Quote Configurator. We implemented a new version of NN's home insurance price calculator tool, optimizing the conversion funnel and facilitating user interaction. Through a design sprint, we designed the core flow and validated hypotheses with users, applying improvements in content and design, nurturing their design system. Get in touch Product Redesign of the digital experience to increase the commercial performance of a telco’s web platform and app. Together with Lowi's business and digital team, we executed a redesign project of its main digital assets (private web area and app) to elevate and refresh its interface while building a renewed design system focused on the main sales flows with the objective of increasing the transactional ease and up/crosseling of products and services. Get in touch Strategy Omnichannel strategy design for Europe to improve the relationship with doctors and nurses. In collaboration with various stakeholders of one of the largest pharmaceutical companies in the world, we worked on the design of a relational strategy based on the in-depth knowledge of medical professionals. The project included the characterization of attitudinal profiles, the design of actionable customer journeys and the elaboration of a communication playbook with key messages and relevant channels. Get in touch Product Redesign of the web platform. In collaboration with Ironhack's product and business team, and with a methodology based on research with potential students, we redesigned Ironhack's website experience to improve business KPIs. The process included an in-depth analysis of the needs and expectations of potential customers, followed by a phased and controlled launch plan to ensure a positive commercial impact. Get in touch