Case Studies Discover some of the success stories where we’ve helped our clients overcome diverse challenges and achieve their goals. Filter Growth 24 Select all 24 Conversion Rate Optimization (CRO/CXO) 11 Digital Analytics & Dashboards 8 Growth Oriented Team 7 Personalization, CRM & Marketing Automation 10 Product Management 1 Product 71 Select all 71 Conceptualization & Product Design (UX) 54 Consulting and diagnosis of digital products or services 25 Content strategy 8 Design Ops 5 Design systems 16 Digital Branding 3 Product Teams 1 Strategy 45 Select all 45 Activation & Go to market strategy 12 Customer Experience 16 Customer relationship models 15 Design Sprints 5 Digitalization & Omnichannel 16 Insights 19 Strategic alignment 12 Strategic innovation 5 Value proposition 11 Show results Remove filters Services Growth Product Strategy Seleccionar Growth Product Strategy Filters Industries All Foodservice & QSR Mobility Education Industry & Resources Consumer Goods (FMCG) Retail Telecommunications Travel & Tourism Healthcare Banking & Insurance Conversion Rate Optimization (CRO/CXO) 59 Selected cases Strategy Research to understand the process of program search and selection by potential students. We conducted qualitative research in five countries to understand the motivations and the process of searching and choosing a specific training center and program by a sample of different profiles of potential students in order to design the site to optimize the number of leads. Get in touch Strategy Roadmap design for a new retail services application. In collaboration with the headquarters and market teams, we supported the definition and design of a roadmap for a retail services application in three areas (Europe, Latin America and Asia), aligning strategy, internal capabilities, local customer needs and legislation in each market. Get in touch Strategy Research for the design of a digital service for business owners. We assisted the Ingenico team in the design and execution of a research project in five countries in order to lay the foundations of a relationship between the company and its customers based on the digital channel. Get in touch Strategy Definition of value proposition and design of a global digital payment service to improve the relationship with merchant owners. In collaboration with the marketing and operations teams of Ingenico, a world leader in payment methods, we carried out a project to design a series of digital services to improve the company's relationship with merchant owners. Get in touch Product Strategy Optimization of the recruitment process from a qualitative perspective of a leading educational institution. Through qualitative research, we helped the IE (Instituto de Empresa) marketing and sales team to optimize the student recruitment process by identifying aspects that would improve navigation and awareness of IE's value proposition. Get in touch Strategy Research for the launch of a new product. We designed and carried out a qualitative research with snack consumers to help one of Grefusa's brands in the positioning and launching strategy of a new product. Get in touch Growth Improvement plan, use and conversion of digital platforms of a B2B company. We implemented in Fluidra a continuous improvement methodology based on data, optimizing markets and stores through CRO methodologies: we defined KPIs, created a tracking dashboard and optimized the use of tools... building an A/B testing plan. Get in touch Strategy Definition of value proposition and roadmap for the implementation of EAE Madrid initiatives. We collaborated with the EAE Madrid team in the definition of its value proposition and the attributes that should support it, as well as in the design of a plan of specific initiatives aligned with that proposition that would help in its activation and evolution for the coming years. Get in touch Strategy Identification of areas for improvement in the online shopping experience. Design and development of a qualitative research with fashion shoppers identifying potential improvements in navigation that would translate into concrete design actions. Get in touch Growth Strategy CRO strategy and ecommerce performance improvement. We accompanied the brand's ecommerce team in improving the platform's business KPIs by designing and executing a CRO strategy for the fragrance and fashion categories. Get in touch Strategy Analysis and roadmap for the multilingual strategy of an insurance company. We help build a criteria and define a roadmap that enhances an insurer's customer experience through language adaptation of touch points. Through a thorough analysis of the market, legislation, technology and existing assets, we identify the priority languages and the actions needed to align customer needs with the company's vision, ensuring a realistic and ambitious plan. Get in touch Strategy Enrichment and validation of the Value Proposition of a health policy based on Telemedicine. We incorporated new growth vectors and validated the value offer of DKV's Personal Doctor product. Through the deconstruction and reconstruction of the product, we created Lo-Fi prototypes that were validated with potential customers and sales channels, ensuring a successful launch aligned with market needs. Get in touch Strategy Refinement, strategic alignment and evolution of the value proposition of a disruptive product of an insurer. We analyzed and refined the value proposition of DKV's Famedic product, creating a new 2.0 proposal that improves its efficiency and positioning. Through a new sales narrative and recruitment strategy, we validated the hypothesis with customers and stakeholders, establishing the product roadmap for the coming years. Get in touch Strategy Challenging assumed knowledge about customers captured by digital channel to elevate its impact on a health insurance company. In order to understand and challenge assumed commercial biases, we delved into the behavior of customers according to different digital sales channels, their offers, on boarding, expectations and specific customer value. Together with the insurer, we built a new definition of the importance of this customer typology, established a roadmap of more than 30 initiatives and opportunities to improve the segment's impact on the company's customer portfolio in terms of acquisition, on boarding and retention. Get in touch Strategy Design of a plan to improve the attraction and loyalty of foreign clients of an insurance company. We collaborated with an insurance company in the design of a methodology to identify and implement initiatives to maximize the CLTV of their foreign clients. Through interviews, data analysis and co-creation sessions, we structured and prioritized initiatives to improve the acquisition, recruitment, experience, loyalty and retention of this segment, ensuring a stronger and more personalized relationship. Get in touch Strategy Reconstruction of an internal Operational Model to work on the Customer Relationship Strategy of an insurance company. We analyzed and mapped all the company's communications to build a new annual vision for each segment and a transversal operating model. We implemented a technological tool to coordinate different areas of the company and prioritize actions according to the objectives of the Customer Program, led by the Transformation Office as a key pillar in the Customer Experience. Get in touch