Case Studies Discover some of the success stories where we’ve helped our clients overcome diverse challenges and achieve their goals. Filter Growth 24 Select all 24 Conversion Rate Optimization (CRO/CXO) 11 Digital Analytics & Dashboards 8 Growth Oriented Team 7 Personalization, CRM & Marketing Automation 10 Product Management 1 Product 71 Select all 71 Conceptualization & Product Design (UX) 54 Consulting and diagnosis of digital products or services 25 Content strategy 8 Design Ops 5 Design systems 16 Digital Branding 3 Product Teams 1 Strategy 45 Select all 45 Activation & Go to market strategy 12 Customer Experience 16 Customer relationship models 15 Design Sprints 5 Digitalization & Omnichannel 16 Insights 19 Strategic alignment 12 Strategic innovation 5 Value proposition 11 Show results Remove filters Services Growth Product Strategy Seleccionar Growth Product Strategy Filters Industries All Foodservice & QSR Mobility Education Industry & Resources Consumer Goods (FMCG) Retail Telecommunications Travel & Tourism Healthcare Banking & Insurance 119 Selected cases Strategy Design of a plan to improve the attraction and loyalty of foreign clients of an insurance company. We collaborated with an insurance company in the design of a methodology to identify and implement initiatives to maximize the CLTV of their foreign clients. Through interviews, data analysis and co-creation sessions, we structured and prioritized initiatives to improve the acquisition, recruitment, experience, loyalty and retention of this segment, ensuring a stronger and more personalized relationship. Get in touch Strategy Reconstruction of an internal Operational Model to work on the Customer Relationship Strategy of an insurance company. We analyzed and mapped all the company's communications to build a new annual vision for each segment and a transversal operating model. We implemented a technological tool to coordinate different areas of the company and prioritize actions according to the objectives of the Customer Program, led by the Transformation Office as a key pillar in the Customer Experience. Get in touch Growth Definition and prioritization of use cases for the automation of customized communications. We design customized customer journeys use cases to generate engagement with different customer segments in DKV. Through in-depth business research and communications analysis, we optimize current plans and create segmented communications strategies, integrating new proposals and reinforcing customer loyalty through personalized points and triggers. Get in touch Strategy Redefinition of customer loyalty strategy for a health insurance company. We collaborated with DKV's Strategic Marketing team in the evolution of the overall customer engagement strategy through the analysis of current strategy, customer segmentations, journeys and omnichannel communications and current automations. Get in touch Product Definition and creation of a Design System for a leading agrochemical multinational company. Creation of a Design System for the new digital ecosystem of Cambiagro services that would allow its scalability and improve the efficiency of internal processes between design and development. Get in touch Product Design of a B2B direct selling solution in an industrial environment. We defined, designed and developed the strategy, the design system and the digital product of an application for the direct sale of agricultural inputs based on previous research and using agile methodologies such as Design Sprints. Get in touch Strategy Entry strategy to the digital sales channel in Central America for an agricultural inputs corporation. We helped Disagro, a leader in the agricultural inputs market in Central America, to define its strategy to improve the relationship with its distribution channel through digitalization, in a process that included research, definition of the value proposition, design and technological development of the digital product, as well as the development of a new brand and its go to market strategy. The result is a platform called Cambiagro that is integrated into the company's value proposition and services. Get in touch Growth Collaboration in optimizing the commercial performance of digital assets. By analyzing user behavioral data, we assist the marketing team in the generation and implementation of proposals to improve the ability to attract new customers from various digital assets. Get in touch Growth Design of an Online Advertising System for time optimization. We implemented a new work methodology in creative teams to streamline processes and improve the quality of deliverables and digital production with technical knowledge and organizing a system based on shared libraries. Once the design system was developed, we integrated it into the Online Communication System to meet all the optimization objectives of a financial institution. Get in touch Strategy Research to identify areas for improvement in online shopping experience. We supported Carolina Herrera's ecommerce team in the design and development of a qualitative research with fragrance, makeup and fashion shoppers with the objective of improving ecommerce performance by identifying potential navigation improvements that would translate into concrete design actions. Get in touch Growth CRO strategy and performance improvement of Carolina Herrera’s ecommerce. Through the design and execution of a CRO strategy for the fragrance, makeup and fashion categories, we accompanied Carolina Herrera's ecommerce team in improving the platform's business KPIs. Get in touch Product Strategy A boost to the digital experience of a leading coffee shop chain in Central America through loyalty. Using the Modular Design Sprint methodology, we conceptualized an MVP of the new Barista loyalty program in an App, transferring the physical values to the digital, personalizing the user experience to increase engagement and efficiency in the purchase process. Get in touch Strategy Analysis, diagnosis and agile roadmap for the digitalization of services of a multinational industrial company. We work with Bellota to research, align needs in different markets and build an orderly roadmap of prioritized, accessible, useful and consensual solutions to build new capabilities or digital services that match the service and sales model of their products. Get in touch Product Conceptualization and design of a new website for the global wedding business of a leading hotelier. We helped a hotel chain define and build a digital solution to capture leads from users interested in weddings. We lead the research and design, creating a visually appealing experience aligned with the interests of all stakeholders, integrating the site into the digital ecosystem of the chain and supporting its wedding business. Get in touch Product Redesign of the My Barceló private area to improve the user experience. We redesigned the main flows/screens of the public and private area of My Barceló, aligning the project with the business objectives and the new conditions of the membership program. Get in touch Growth Process of experimentation and continuous improvement of the digital experience of a global hotel company. Evolving the CRO approach with business analytics and usability data, we coordinate the project from the approach to the execution of experiments, aligning with the client's internal teams, seeking a positive impact on platform metrics, ensuring integration with business objectives and continuous adaptation to site changes. Get in touch