Case Studies Discover some of the success stories where we’ve helped our clients overcome diverse challenges and achieve their goals. Filter Growth 24 Select all 24 Conversion Rate Optimization (CRO/CXO) 11 Digital Analytics & Dashboards 8 Growth Oriented Team 7 Personalization, CRM & Marketing Automation 10 Product Management 1 Product 71 Select all 71 Conceptualization & Product Design (UX) 54 Consulting and diagnosis of digital products or services 25 Content strategy 8 Design Ops 5 Design systems 16 Digital Branding 3 Product Teams 1 Strategy 45 Select all 45 Activation & Go to market strategy 12 Customer Experience 16 Customer relationship models 15 Design Sprints 5 Digitalization & Omnichannel 16 Insights 19 Strategic alignment 12 Strategic innovation 5 Value proposition 11 Show results Remove filters Services Growth Product Strategy Seleccionar Growth Product Strategy Filters Industries All Foodservice & QSR Mobility Education Industry & Resources Consumer Goods (FMCG) Retail Telecommunications Travel & Tourism Healthcare Banking & Insurance 10 Selected cases Product Design evolution of Universia’s new brand identity. Together with the Bank, we collaborated in the construction of the value offer and key benefits: new brand identity, evolution, visual identity, communication codes, verbal identity, digital design system, global communication manuals and toolkit, and channel strategy. Get in touch Growth Product Growth of Santander Open Academy metrics through experimentation. In collaboration with the Bank's teams, we are working on a continuous improvement process to optimize conversion funnels and reduce user drop-off in critical parts of the navigation. Through iterations based on user behavior and motivation, experiments have been continuously launched to incrementally improve accessibility, experience and navigation. Get in touch Growth Implementation of initiatives to improve student recruitment through the personalization and automation of a digital native university. With a user-centric approach and message personalization, a roadmap was developed to strengthen the connection with students through orchestration and automation of the process. The project included the synchronization of technology platforms for the creation of personalized journeys and other actions from a prioritized backlog with a dedicated Growth team. Get in touch Growth Strategy Mapping and optimization of the end-to-end recruitment process for a global digital university. Together with the team of the International University of Valencia (VIU), we reviewed and mapped their student recruitment process with a methodological approach looking for quick wins and to standardize improvements for all programs. Focusing on user experience and personalization, the project maps the recruitment and information process through campaigns, applications, admissions interviews... with current and future technological capabilities, to detect areas of improvement and opportunities, contrasted with the real needs of students. Get in touch Product Strategy Redefining Universia: value offer, positioning and construction of a new digital experience. We collaborated with the Bank's team in the conceptualization and launch of Universia's new value offer, transferring its new approach to employability in the evolution of branding and a new digital platform with new functionalities. Get in touch Growth Strategy Ideation and construction of use cases for the implementation of Salesforce in the digital platforms of Santander Universities to improve user value. We collaborate with the digital experience team in the ideation, mapping and documentation of use cases, prioritizing the most relevant to implement in the short term, evaluating their impact on the business, technical feasibility and value for the user, in order to enhance innovation and improve the user experience in all phases of the Journey. Get in touch Growth Product A product and growth team for the growth of Santander Universities’ digital platforms. We collaborate with Banco Santander and Santander Universities in the growth and impact of the Santander Open Academy and Santander X platforms by optimizing processes and improving the digital experience. We work with a growth-oriented team to improve user acquisition, platform performance, elevating the digital experience and driving engagement. Get in touch Strategy Research to understand the process of program search and selection by potential students. We conducted qualitative research in five countries to understand the motivations and the process of searching and choosing a specific training center and program by a sample of different profiles of potential students in order to design the site to optimize the number of leads. Get in touch Product Strategy Optimization of the recruitment process from a qualitative perspective of a leading educational institution. Through qualitative research, we helped the IE (Instituto de Empresa) marketing and sales team to optimize the student recruitment process by identifying aspects that would improve navigation and awareness of IE's value proposition. Get in touch Strategy Definition of value proposition and roadmap for the implementation of EAE Madrid initiatives. We collaborated with the EAE Madrid team in the definition of its value proposition and the attributes that should support it, as well as in the design of a plan of specific initiatives aligned with that proposition that would help in its activation and evolution for the coming years. Get in touch