Case Studies Discover some of the success stories where we’ve helped our clients overcome diverse challenges and achieve their goals. Filter Growth 24 Select all 24 Conversion Rate Optimization (CRO/CXO) 11 Digital Analytics & Dashboards 8 Growth Oriented Team 7 Personalization, CRM & Marketing Automation 10 Product Management 1 Product 71 Select all 71 Conceptualization & Product Design (UX) 54 Consulting and diagnosis of digital products or services 25 Content strategy 8 Design Ops 5 Design systems 16 Digital Branding 3 Product Teams 1 Strategy 45 Select all 45 Activation & Go to market strategy 12 Customer Experience 16 Customer relationship models 15 Design Sprints 5 Digitalization & Omnichannel 16 Insights 19 Strategic alignment 12 Strategic innovation 5 Value proposition 11 Show results Remove filters Services Growth Product Strategy Seleccionar Growth Product Strategy Filters Industries All Foodservice & QSR Mobility Education Industry & Resources Consumer Goods (FMCG) Retail Telecommunications Travel & Tourism Healthcare Banking & Insurance 20 Selected cases Product Design evolution of Universia’s new brand identity. Together with the Bank, we collaborated in the construction of the value offer and key benefits: new brand identity, evolution, visual identity, communication codes, verbal identity, digital design system, global communication manuals and toolkit, and channel strategy. Get in touch Growth Product Growth of Santander Open Academy metrics through experimentation. In collaboration with the Bank's teams, we are working on a continuous improvement process to optimize conversion funnels and reduce user drop-off in critical parts of the navigation. Through iterations based on user behavior and motivation, experiments have been continuously launched to incrementally improve accessibility, experience and navigation. Get in touch Product Strategy Redefining Universia: value offer, positioning and construction of a new digital experience. We collaborated with the Bank's team in the conceptualization and launch of Universia's new value offer, transferring its new approach to employability in the evolution of branding and a new digital platform with new functionalities. Get in touch Growth Strategy Ideation and construction of use cases for the implementation of Salesforce in the digital platforms of Santander Universities to improve user value. We collaborate with the digital experience team in the ideation, mapping and documentation of use cases, prioritizing the most relevant to implement in the short term, evaluating their impact on the business, technical feasibility and value for the user, in order to enhance innovation and improve the user experience in all phases of the Journey. Get in touch Growth Product A product and growth team for the growth of Santander Universities’ digital platforms. We collaborate with Banco Santander and Santander Universities in the growth and impact of the Santander Open Academy and Santander X platforms by optimizing processes and improving the digital experience. We work with a growth-oriented team to improve user acquisition, platform performance, elevating the digital experience and driving engagement. Get in touch Growth Construction of use cases for digital sales improvement in an insurance company. We implemented product solutions to support Nationale Nederlanden's personalized sales strategy, creating communication materials and validating with users. We reviewed the customer journey, refined messages and defined the process for a better experience. The result is a smooth transition from offline to online sales, with omnichannel coordination and improvements in critical steps such as health declaration and policy payment. Get in touch Strategy Roadmap design for a new retail services application. In collaboration with the headquarters and market teams, we supported the definition and design of a roadmap for a retail services application in three areas (Europe, Latin America and Asia), aligning strategy, internal capabilities, local customer needs and legislation in each market. Get in touch Strategy Research for the design of a digital service for business owners. We assisted the Ingenico team in the design and execution of a research project in five countries in order to lay the foundations of a relationship between the company and its customers based on the digital channel. Get in touch Strategy Definition of value proposition and design of a global digital payment service to improve the relationship with merchant owners. In collaboration with the marketing and operations teams of Ingenico, a world leader in payment methods, we carried out a project to design a series of digital services to improve the company's relationship with merchant owners. Get in touch Strategy Analysis and roadmap for the multilingual strategy of an insurance company. We help build a criteria and define a roadmap that enhances an insurer's customer experience through language adaptation of touch points. Through a thorough analysis of the market, legislation, technology and existing assets, we identify the priority languages and the actions needed to align customer needs with the company's vision, ensuring a realistic and ambitious plan. Get in touch Strategy Enrichment and validation of the Value Proposition of a health policy based on Telemedicine. We incorporated new growth vectors and validated the value offer of DKV's Personal Doctor product. Through the deconstruction and reconstruction of the product, we created Lo-Fi prototypes that were validated with potential customers and sales channels, ensuring a successful launch aligned with market needs. Get in touch Strategy Refinement, strategic alignment and evolution of the value proposition of a disruptive product of an insurer. We analyzed and refined the value proposition of DKV's Famedic product, creating a new 2.0 proposal that improves its efficiency and positioning. Through a new sales narrative and recruitment strategy, we validated the hypothesis with customers and stakeholders, establishing the product roadmap for the coming years. Get in touch Strategy Challenging assumed knowledge about customers captured by digital channel to elevate its impact on a health insurance company. In order to understand and challenge assumed commercial biases, we delved into the behavior of customers according to different digital sales channels, their offers, on boarding, expectations and specific customer value. Together with the insurer, we built a new definition of the importance of this customer typology, established a roadmap of more than 30 initiatives and opportunities to improve the segment's impact on the company's customer portfolio in terms of acquisition, on boarding and retention. Get in touch Strategy Design of a plan to improve the attraction and loyalty of foreign clients of an insurance company. We collaborated with an insurance company in the design of a methodology to identify and implement initiatives to maximize the CLTV of their foreign clients. Through interviews, data analysis and co-creation sessions, we structured and prioritized initiatives to improve the acquisition, recruitment, experience, loyalty and retention of this segment, ensuring a stronger and more personalized relationship. Get in touch Strategy Reconstruction of an internal Operational Model to work on the Customer Relationship Strategy of an insurance company. We analyzed and mapped all the company's communications to build a new annual vision for each segment and a transversal operating model. We implemented a technological tool to coordinate different areas of the company and prioritize actions according to the objectives of the Customer Program, led by the Transformation Office as a key pillar in the Customer Experience. Get in touch Growth Definition and prioritization of use cases for the automation of customized communications. We design customized customer journeys use cases to generate engagement with different customer segments in DKV. Through in-depth business research and communications analysis, we optimize current plans and create segmented communications strategies, integrating new proposals and reinforcing customer loyalty through personalized points and triggers. Get in touch