Case Studies

Discover some of the success stories where we’ve helped our clients overcome diverse challenges and achieve their goals.

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Growth

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Product

71

Strategy

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Product

Optimization of the Private Area of a B2B Ecommerce.

We implemented a complete customer experience, designing a functional and scalable private area for Fluidra's e-commerce. We studied the use of the platform, created an architecture that integrates future services, co-created functionalities and designed the private area using the design system.

Strategy

Integration of the end customer experience in Fluidra’s digital ecosystem.

We addressed the challenge of designing for end users in a traditional B2B model, finding implementable ideas that generate a win-win-win relationship between Fluidra, its local customers and end users. We conducted immersion workshops, interviews and ideation sessions, segmenting the audience and creating a needs map. We defined a catalog of more than 50 ideas, prioritizing and selecting some of them for their implementation plan.

Product

Design of the new B2B shopping experience of the Fluidra PRO platform.

We faced the challenge of designing a comprehensive digital platform for Fluidra professionals, providing a valuable shopping experience and services. We divided the project into discovery and definition phases, leading remote Design Sprints, user testing in several countries and building a complete design system.

Product

Ecommerce design.

We supported Sulion's team in the design of an ecommerce platform for ventilation and lighting products for an European market.

Product Strategy

Redesign of private area for installers.

Based on a research process to identify friction points in the current web, we defined an user experience that would meet the needs and expectations of users, validating the proposed solution and aligning its viability with the technology team.

Product

Creation of an App for Installers.

Defined and designed a mobile application to enhance the experience of SIMON's product installers. The project focused on delving into the needs, preferences and constraints of this segment, with the objective of strengthening SIMON's position in the market and expanding its digital ecosystem.

Product

Redesign of private area for distributors.

Definition together with SIMON's team of the company's private area of professional customers, focusing on viable solutions for the real needs of distributors. The process included the alignment of different internal business areas and the design of a digital product whose user experience was validated in an agile and iterative way by real users.

Strategy

Redesign of the digital ecosystem roadmap.

In collaboration with SIMON's team, and with the objective of aligning its digital ecosystem with the company's strategy, we conducted an operational audit and a competitive analysis to define a strategic roadmap, viable and grounded, that will guide the evolution and growth of SIMON's digital assets in the short, medium and long term.

Product

Pool configurator within a digital ecosystem of services.

We implemented a new user experience for the pool configurators of the Fluidra ecosystem, taking advantage of a technological migration. We accompanied the team in the definition of technical requirements and led the design of a complete experience for professional and end users.

Product

Design of a Media Center and documentation repository in a global company.

We designed a Media Center on the Fluidra PRO platform, facilitating the consumption of information and improving the search, filtering and downloading of documents. The result is an improved user experience, a growing digital ecosystem and the importance of technological alignment and documentation for the success of the project.

Product

Definition of the Experience of several brands in a unified digital platform.

We addressed the challenge of establishing a robust platform for Fluidra, unifying the experiences of its different brand websites without forgetting the peculiarities of each country and specific target. We conducted a complete study and audit, documenting detailed and prioritized functionalities.

Product

Design of a B2B direct selling solution in an industrial environment.

We defined, designed and developed the strategy, the design system and the digital product of an application for the direct sale of agricultural inputs based on previous research and using agile methodologies such as Design Sprints.

Strategy

Entry strategy to the digital sales channel in Central America for an agricultural inputs corporation.

We helped Disagro, a leader in the agricultural inputs market in Central America, to define its strategy to improve the relationship with its distribution channel through digitalization, in a process that included research, definition of the value proposition, design and technological development of the digital product, as well as the development of a new brand and its go to market strategy. The result is a platform called Cambiagro that is integrated into the company's value proposition and services.

Strategy

Analysis, diagnosis and agile roadmap for the digitalization of services of a multinational industrial company.

We work with Bellota to research, align needs in different markets and build an orderly roadmap of prioritized, accessible, useful and consensual solutions to build new capabilities or digital services that match the service and sales model of their products.